Content Marketing Strategy Consulting

$5,000.00

Audit current content marketing efforts and determine a plan of action based on:

  • Current website
  • Blogs
  • Landing pages
  • Marketing materials
  • Videos and podcasts
  • Social media
  • Infographics
  • Webinars and events
  • eBooks

Develop a content marketing plan and calendar based on:

  • Defining customer objectives
  • Creating customer personas
  • Looking at the customer journey
  • Auditing the sales cycle
  • Auditing market trends
  • Identifying media
  • Developing a brand value proposition and voice
  • Determining Key Performance Indicators (KPI)
  • Develop a strategy for lead capture and nurturing
  • Blog and SEO strategy
  • Analytics

Executing the plan by:

  • Writing original content
  • Editing current content
  • Designing marketing materials
  • Optimizing website and blogs

Description

Audit current content marketing efforts and determine a plan of action based on:

  • Current website
  • Blogs
  • Landing pages
  • Marketing materials
  • Videos and podcasts
  • Social media
  • Infographics
  • Webinars and events
  • eBooks

Develop a content marketing plan and calendar based on:

  • Defining customer objectives
  • Creating customer personas
  • Looking at the customer journey
  • Auditing the sales cycle
  • Auditing market trends
  • Identifying media
  • Developing a brand value proposition and voice
  • Determining Key Performance Indicators (KPI)
  • Develop a strategy for lead capture and nurturing
  • Blog and SEO strategy
  • Analytics

Executing the plan by:

  • Writing original content
  • Editing current content
  • Designing marketing materials
  • Optimizing website and blogs

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